karat

The unit of measure
for AI search visibility.

Karat scores how often AI tools cite your dev infrastructure product when buyers are choosing — and ships the fixes that move the number.

Get a free 5-prompt snapshot →

No signup. Result in your inbox in 24 hours.


Why this matters now

73%

of B2B buyers research with ChatGPT, Claude, or Perplexity.

22%

of marketing teams track it.

If a developer asks Claude “what’s the best LLM observability tool” and you’re not in the answer, you don’t exist in the discovery stage.

Your competitors are getting cited.
You’re probably guessing why.

Karat ends the guessing.

(Source: HubSpot 2026 AI Search Adoption Report)


  1. 01 AUDIT

    We run 30 buyer-intent prompts across ChatGPT, Claude, Perplexity, and Gemini — three runs each, 360 queries total.


  2. 02 SCORE

    Every (prompt × platform) gets a 0–10 composite: citation rate, position, sentiment, source links, hallucination penalty. Aggregated to your Karat Score.


  3. 03 BENCHMARK

    We compare you to your top three competitors. You see exactly which queries you win, lose, and aren’t in the room for.


  4. 04 FIX

    We ship the changes: FAQ schema, llms.txt, content rewrites, citation-bait assets. Average 30–40% citation lift in 90 days.


  5. 05 TRACK

    Weekly monitoring, monthly execution log. Your Karat Score becomes a number your team watches every week.

Free Snapshot

$0
  • 5 prompts
  • 1 platform
  • Snapshot PDF

Audit

$497 one-time
  • 30 prompts
  • 4 platforms (ChatGPT, Claude, Perplexity, Gemini)
  • Full PDF (4–6 pages)
  • Karat Score
  • Competitor benchmark
  • Prioritized actions

Built for Series A–B AI infra companies. Not a fit if you’re a generalist SaaS, agency, or pre-seed bootstrap.


Most AEO tools sell you a dashboard. Most AEO agencies sell you a strategy deck. We deploy the fix.


Find out where you stand.

Or email directly.


Is this the same as SEO?

No. Traditional SEO targets Google’s blue links. GEO/AEO targets the AI-generated answer above the links — and the AI assistants (Claude, ChatGPT, Cursor) that buyers consult before they ever search Google.


How is this different from AthenaHQ, Profound, or Otterly?

Those are tools. We’re a done-for-you partner. We use our own monitoring stack and deploy fixes — you get a result, not a login.


What if my team already does SEO?

We work alongside SEO. Most AEO ranking factors compound with SEO (schema, page speed, content authority), so existing investments pay off twice.


Can you guarantee citation lift?

We’ve seen 30–40% lift in 90 days on properly executed engagements (industry data). We don’t guarantee outcomes, but the retainer is pause-anytime — if it’s not moving, you stop paying.


Do you work outside AI dev tools?

Currently no — we’re specialized by design. Anchoring on one ICP is how we deliver fastest. Reach out anyway; we’ll refer you if it’s a fit elsewhere.